The Business of PR Podcast explores the ways PR and Communications operates as a core business function and a powerful tool to drive business growth, increase influence,and create positive change in society

Episode 7: Tales in Higher-Ed: Two Journalism and Communication Professors Talk Opportunities & Challenges

Episode 7: Tales in Higher-Ed: Two Journalism and Communication Professors Talk Opportunities & Challenges

In this episode we take a peek into the world of teaching Journalism and Communications in an age of fractured attention economies, digital native students, and keeping up with a rapidly shifting communications landscape. This episode features Kelli Matthews, an instructor of public relations at the University of Oregon School of Journalism and Communications, and founder of Verve Northwest Communications; and Freddy Nager, an instructor at University of Southern California's Annenberg School of Journalism and Communications, and founder and creative strategist at Atomic Tango, a marketing strategy consultancy.

Episode 8: The Pivot to Virtual: Events in the Time of Covid & the Shift to Hybrid

Episode 8: The Pivot to Virtual: Events in the Time of Covid & the Shift to Hybrid

Episode 6: PR Freelancing & AB5: What to Know

Episode 6: PR Freelancing & AB5: What to Know